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September 23, 2019

Something has gone wrong. Your reputation, your brand is under fire. How should you respond to protect your reputation?

The strategy you choose today will make or break your candidacy tomorrow. You’ll need to use the best-suited communications strategy possible to extin...

August 15, 2019

Social media is not complicated, and it doesn’t have to be all-consuming. Despite your grueling campaign schedule, I believe that candidates and busy professionals have unclaimed moments throughout their busy days to post on social platforms. Granted, you’re busy but t...

How you communicate to your voters makes all the difference. When people ask, “What do you plan to do for me?” or “How will you help?” you’ll need to have your answer ready. And your answer must be clear, concise, and powerful.

You decided to run for elected office beca...

Your social profile says a lot about you. The long trail of random thoughts and ideas you posted throughout the years forms a snapshot of your personality. It reveals your strong preferences and your subtle prejudices for everyone to see.

Scary? You bet. To avoid such e...

Among the sea of your competitors, you know you’ve got to stand out as the one. The candidate worthy of the vote. The go-to resource in business. The best person for the job. 

But how? 

You know you’ve got to appear confident, smart, and prepared in all situations...But...

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